Talented music producer and singer Kekero has advised Trade Kings to consider using local artists for product endorsement.
The singer started by recommending the company for the many great products they make then went further to advise against the system of them always picking on international arts to endorse their products while leaving out local artists.
He said it is not fair because international artists already have the chance of representing brands from their own countries and that local people are the ones who mostly buy local brands hence it’s only fair enough if they are involved in promoting the brand
Kekero noted that Zambia has massive talent capable of representing the brand and other companies. The talented producer who has worked with the likes of Cleo Ice Queen, Jae Cash, Kaladoshas among others shared this concern through a Facebook post.
